While there probably aren’t too many huge Patriots or Rams fans in Delaware, it’s likely a few of us will be watching Sunday’s big game, tippling a favorite libation or two or more while enjoying the company of other fine Eagle’s fans. End of the game, the question is: who is driving home?
Well, worry not, if you are a bibulous type who finds themselves a little too wobbly to get behind the wheel: The Delaware Office of Highway Safety (OHS) is teaming up with the ridesharing company Lyft to help get you home safely, and avoid getting a DUI in the process.
The SoberLift program will begin on Super Bowl Saturday, February 2 at 8 pm and run through Monday, February 4 at 2 am. SoberLift will provide discounted Lyft vouchers (maximum value of $15, one code per Lyft account) for individuals who want a safe ride during the campaign period. To hitch a ride, tipsy individuals simply text “Soberlift” to 99000, which will provide them with a redeemable discount code for all rides in New Castle County.
OHS says the partnership with Lyft is designed to heighten awareness of the consequences of driving under the influence as well as to prevent accidents from happening.
Local sponsors of the SoberLift campaign include Breakthru Beverage DE, Allstate, Grain Craft Bar + Kitchen, First State Brew Bus, Kelly’s Logan House, Washington Street Ale House/Oyster House, Liquid Alchemy Brewing, and Aloysius Butler & Clark (AB&C).
OHS says 10,874 American lost their lives in 2017 in alcohol-related traffic crashes. In Delaware specifically, from 2014 – 2018 during the Super Bowl weekend, there have been 131 DUI arrests, 40 DUI crashes, and 25 DUI injuries.
For more information, please visit www.ohs.delaware.gov.