No doubt this is the sexiest bottle of Champagne in the biz. And it’s no coincidence that the bubbly inside is just as sexy causing an aphrodisiac-like spark in romance. Or maybe it’s just the guy in me that seems to think so or hope that’s the case. Either way it’s worth a shot… and if you don’t get lucky? Sorry, no money-back guarantees, but at least you’ll get to drink a damn good bottle of Champagne.
Also available in a Rosé expression for an even sexier response or desire. You can thank me later.
Never heard of Ruinart?
Founded in 1729, Ruinart is the oldest Champagne house but, in 1946, they were on the verge of disappearing. The two World Wars had not been kind to them. They owned a mere 42 acres of vineyard, had a meager 800 cases of wine in their cellars, and just two customers, both in Paris – the grand restaurant, Maxime’s, and an up-scale cafe, Le Sphinx. Pretty amazing that the winery survived.
Rebuilding was slow, and the Ruinart family, lacking resources, concentrated on the domestic market where today it’s a respected brand. It also ranks somewhere in the mid-teens in world sales, but is barely known in America.
Now owned by the luxury goods conglomerate LVMH, it has been overshadowed by company’s larger names: Dom Pérignon, Moet & Chandon and Veuve Clicquot. This is not necessarily an oversight – with it’s distinctive style and small production it’s not suited to the high profile marketing efforts deployed by the marquis names, “Five years ago we were barely in the US market” Chef du Cave Frédéric Panaiotis explained during a recent tasting of Ruinart’s impressive lineup of cuvées.
Not wanting to be too dependent on the French market, they have recently launched an expansion of their American presence. A discrete expansion. No supermarkets or nightclubs, and they’re steering well clear of Vegas. What they’re aiming for is placement in select restaurants and specialty wine shops, the sort of outlets that afford exposure to discerning consumers with sophisticated, developed palates who pay more attention to what’s in the bottle than on the label… and Ruinart chose FranksWine!
[Editor’s note: On a trip to Paris last fall, this TSD editor, her hubby and another couple – all FranksWine frequent customers! – toured Ruinart and tasted both the Blanc de Blanc and Brut Rosé. Magnifique!]
Ruinart Blanc de Blanc NV
Made entirely from Premier Cru grapes, it’s light and ethereal. Wonderful as an aperitif or with simple grilled white fish or with a wedge of Triple Créme Brie from our DiBruno Bros section.
Ruinart Brut Rosé NV
55% Pinot Noir ~ 45% Chardonnay
Dark pink, almost scarlet at the moment, but this is a recent release and with time, just a few months, will evolve into a more typical pale salmon. Redolent of cherries and strawberries, perfect with charcuterie, think Abruzzese Soppressata… which you can get here at FranksWine!