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Friday, April 23, 2021

Summer Reading List: A Biz Book About The Revolution

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Brian DiSabatino
Brian DiSabatino
Brian DiSabatino is President of EDiS Company, a family owned construction company founded in 1908. In addition to family, Brian has a love for business, community, fishing and food.

On my list of reading this summer I have plenty of spy novels and historical biographies.  For my business reading, I chose a book where I know the authors, two experts in the study of customer thinking.

How many of your customers have over 5,000 followers on Linked-in, Facebook or Tweeter?  So, instead of telling five people about their service hiccup with you, they can now instantly tell a thousand times that number!  It would not take many unhappy customers to cut a sizeable dent in your bottom line and brand reputation.  With customer expectations up 33% over this time last year, you are very vulnerable to a today’s wired and potentially dangerous customers.

Wired and Dangerous: How Your Customers Have Changed and What to Do About It is a must-read for anyone with customers in this cyber age.  Zappos CEO Tony Hsieh raved about this book; Lou Dobbs declared it “an irresistible page turnings look at today’s empowered customer.”  I am happy to recommend this new book written by my friends Chip Bell and John Patterson.  Count on it giving you a whole new look at how to serve today’s new normal customer in today’s not-so-normal world.

Here is the Amazon link: http://www.amazon.com/Wired-Dangerous-Customers-Changed-Business/dp/1605099759/

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Latest News

Earth Day group says no to offshore wind

Part of the group on Thursday wanted the project banned; the others wanted it moved further from shore.

Fur Baby heads into second decade with new building, services and lots of happy dogs

The business has moved into a new building bought in December 2019 and expected to open four months later. The pandemic didn't allow that.

DelTech’s Wilkins wins 100th game as softball head coach

    Delaware Technical Community College softball season's  14-2  recording includes Head Coach Guy Wilkins his 100th career victory, which came on April 10. “When you have...
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