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Mix Up Your Media Mix with Paid Search

Mix Up Your Media Mix with Paid Search

Paid Search (also known as Search Engine Marketing, Cost Per Click or Pay Per Click) is the process of gaining traffic by purchasing ads on search engines (Google, Bing etc.) You bid on keywords related your brand/website and create corresponding ads. You are charged each time your ad is clicked.…

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What’s Wrong with Our Healthcare System? Us!

What’s Wrong with Our Healthcare System? Us!

The healthcare system in America: it’s very complicated and highly controversial. There are so many hands in the pot because it affects everyone. And there is lots of money to be made. Medical professionals, insurance companies, drug companies, medical equipment companies, universities/allied health schools, advertising agencies, research companies, nonprofit organizations…

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Wine, Frankly: Perfect Patio Pounders!

Wine, Frankly: Perfect Patio Pounders!

  When I first tasted the June lineup of our FranksWine CLUBVino selections recently, the two drinks above are what popped into my head… they both SCREAMED Summertime!   I took the wines for a test drive at my daughter’s graduation party with friends and family… and there was a lot of pounding…

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Red Tape Frustrates Flyer’d Up Fans

Red Tape Frustrates Flyer’d Up Fans

Delaware drivers are conditioned to expect long waits at the DMV, but no one had been prepared for one that would last six years. Since 2007, Flyers fans in the First State have been waiting for their logo’d license plates. In Pennsylvania, fans can purchase specialized license plates with the Flyers logo…

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Rodel Foundation Seeks Public Input on Two Initiatives

Rodel Foundation Seeks Public Input on Two Initiatives

While another school year is coming to a close, the Rodel Foundation of Delaware has launched two initiatives that will be underway during the summer months. In May, we launched the second year of iEducate Delaware, an initiative inspired by and created for the community to recognize education champions in…

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The Freeman Stage at Bayside (VIDEO)

The Freeman Stage at Bayside (VIDEO)

From ContentDelaware.org: The Freeman Stage at Bayside, an outdoor performing arts venue located near Fenwick Island, provides unique arts experiences to almost 40,000 visitors annually. Patti Grimes, Executive Director of The Freeman Stage sits with Paul Weagraff to discuss the cultural and economic impact the Freeman Stage brings to Sussex…

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Wellness Wednesday: Improve Your Stamina

Wellness Wednesday: Improve Your Stamina

Are you always wondering why you get worn out easily, or you’re always out of energy… Maybe it’s time to improve your stamina. Stamina is basically the ability to keep yourself going, a key component for athletic performance. Improving stamina can be done through a variety of means, it will…

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Delaware Chamber Music Festival Returns with a Mix of Traditional and Contemporary Works and Something for Everyone!

Delaware Chamber Music Festival Returns with a Mix of Traditional and Contemporary Works and Something for Everyone!

The Delaware Chamber Music Festival, under the leadership of Philadelphia Orchestra violinist Barbara Govatos, will present its 28th season of concerts over two weekends in June at The Music School of Delaware in Wilmington. This year’s Festival – held June 14, 16, 21 and 23 – features both contemporary and traditional works,…

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Igniting the “Economic Powder Keg” in Delaware. It’s Time for Our Next Big Thing.

Igniting the “Economic Powder Keg” in Delaware. It’s Time for Our Next Big Thing.

As the Markell Administration, Schwarzkopf House and Blevins Senate analyze the persistent stagnation that has plagued our state, it is our hope that they are soliciting ideas to ignite what I have coined, the “Economic Powder Keg” (in deference to our DuPont history) in Delaware. I would suggest that they…

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A Facelift for Your Closet

A Facelift for Your Closet

Rachel Starrett, owner of The Closet Coach, says it’s the perfect time to give your closet a makeover. This is the time of year when I reappraise my closet and feel the urge to purge! When I do a closet clean-out for a client, it’s a big process where we examine…

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