Boss Lady is a series by Social Stylate that shares personal insights from creative women in business. Recently, they chatted with Patricia Maristch, founder of Piqued PR. While working at a PR firm, she built up a loyal clientele that allowed her to start her dream business at a young age.
Tell us a little about yourself.
I’m Patricia Maristch and I’m the founder of Piqued PR, a lifestyle public relations business located in the suburbs of Philadelphia. We work with local and national clients to pique the interest of press and consumers. I also am the organizer of Main Line Fashion Week (mlfashionweek.com).
What prompted you to start your own business and where do you see your business in 5 years?
I started Piqued PR after building a freelance client base. Although I had always planned on becoming an entrepreneur I didn’t necessarily realize I would become one at such a young age but it happened quite organically! Over the next five years I hope to continue to grow Piqued PR in the same way with more clients and employees.
What is your most successful form of marketing?
Word of mouth! Most of our clients come from recommendations from other clients. There’s no better form of marketing than happy customers. However, I do love the constant conversation Twitter provides.
What inspires you and fuels your creativity?
I find creativity through the obvious outlets of blogs and Pintertest. But mostly I am inspired by other entrepreneurs though, such as the ladies of Social Stylate!
What advice do you have for those looking to start their own business?
Kill them with kindness! Always be nice to others (even your competition).
Just for fun…
What are three things on your lifelong bucket list?
Attend a Kentucky Derby race, read the entire Bible, travel to Europe again.
How would you describe your personal style in one sentence?